Slogan
Officially adopted words that usually exist with a logo, but the logo may also exist without the slogan. e.g. "We will deliver" appeared on rolling stock, but not letterheads, etc.
Streamline Styling
An American decorative style of the 1930s and 40s that grew out of the popular Art Deco movement of the 1920s. The name was coined after the introduction of Union Pacific's M-10000 lightweight streamlined locomotive sets in 1934. Greatly influencing American design, cars and household items such as radios and irons adopted a aerodynamic appearance.
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